Professional Resume Sample

OVERVIEW:

Accomplished head of marketing with several years of marketing experience. Played role in encompassing strategic planning, quantitative and qualitative research. Responsible for creative development, interactive marketing and media campaign. Actively involved in database and direct-marketing, sales promotion, visual merchandising and public relation. Aquired skills and ability sets to provide innovative, creative,enthusiastic and leadership in a team to achieve target. Motivational source for the team.

WORK EXPERIENCE:

Market Connect
December 2011 — Present
Head of Marketing

*Training and recruiting a team of fifteen members for various marketing job positions.

*Planned and executed campaigns of large scales on Google Adwords, Facebook and many other ad networks.

* Responsible for making marketing plan for the year 2012 with overall budget of fifteen million dollars.

* Characterizing and managing Facebook advertising of API platform

* Managed new clients such as Google, Winner Social, Ziinga, Betfair and several others.

William Hill Online
January 2012 — December 2011
Head of Media Buy

* Successfully Managed a team of six media buyers: Reviewed and approved media deals, optimized and developed campaigns, managed payments.

* Searched potential traffic sources which were new and negotiated the test campaigns and deals.

* Communicating with partners and large clients to develop and maintain marketing strategies.

* Managed a Right Media seat which included strategy planning and team training.

William Hill Online
January 2010 — January 2011
Affiliate Marketing Team Leader

* Managed a team of two affiliate managers: searched new affiliates, negotiated deals, managed reports and optimization.

* Maintained P&L reports and comprehensive optimization on a regular basis.

* Developed a market of two hundred Casino players a day to three hundred and twenty Casino players a day in less than a quarter.

William Hill Online
November 2008 — December 2009
PPC Account Manager

* Constructed and managed Google Adwords account for Casino product.

* Constructed and managed the Google Adwords account for betting products.

* Constructed and managed campaigns on a large selection of search engines such as Yahoo, Bing, 7Search and many more.

* Optimized and developed campaigns on a regular basis.

* In charge of one million dollars of overall monthly budget.

Impression Networking
January 2008 — October 2008
PPC Team Leader

* Constructed and managed Google Adwords campaigns for over fifty different products.

* Optimized and developed campaigns on a regular basis.

* In charge of half of the million dollars of overall monthly budget.

Self Employed
January 2005 — December 2008
Internet Entrepreneur

* Constructed, developed and optimized a huge selection of campaigns for various affiliate programs.

* Designed and constructed websites and landing webpages.

* Developed an affiliate program and an ad serverd.

* Managed and developed eBay store.

* Promoted websites and landing webpages by utilizing SEO and PPC strategies.

I.D.F
March 2000 — March 2003
Served as Artillery Corps Sergeant.

EDUCATION:

B.A, Business Administration
September 2005 — August 2008
Studied at Ramat Gan College

Microsoft Certified Professional Developer, MCPD
December 2008 — February 2010
Aquired certification from John Bryce Institution

COMPUTER SKILLS

* Expert in using tools such as Microsoft Excel, Microsoft Access, Microsoft Visual Studio and Google Analytics.

* Good knowledge about computer languages and protocols such as .NET, C#, Structured Qurey Language, CSS and Hyper Text Markup Language.

* Efficiently uses marketing tools such as search engine optimization, PPC, Facebook advertising, media buy, email marketing technique, efficient lead generation and affiliate marketing.

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